Blog

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How to Maximize Downloads for Your Mobile App

January 19th, 2016|Mobile Apps|

Congratulations! You’ve designed, built, and published your new mobile app for iOS or Android. You sit back, a job well done, and wait for the downloads to roll in. Unfortunately, building and launching your mobile app is only a portion of its full lifecycle. Regardless of how innovative, useful, or engaging your app may be, [...]

One-Stop Shop for Small Business Web and Mobile

January 12th, 2016|Advice Mobile News|

Launched in 2012, our software has provided a quick and easy way for businesses to create and manage mobile websites and apps. In late 2015, we introduced new mobile-editing capabilities in order to empower small business owners to manage their companies’ mobile presence directly from their smartphones. "Advice Mobile editing fits directly in with the [...]

How To Combat the “Post-Holiday Blues” at Your Company

January 5th, 2016|Small Business Owners|

Returning to work with the Monday Blues is always a little tough. But returning to work after the holiday season is far more difficult for many workers. Ideally, employees return to the office with the same enthusiasm they have for their ambitious New Year resolutions. They’re excited to start fresh and make the upcoming year [...]

Top 10 Mobile Marketing Stats of 2015

December 29th, 2015|Mobile Marketing|

As 2015 comes to an end, we look back at some of the most shocking, most anticipated, and most impressive mobile marketing statistics of the year. If we had just one takeaway, it would be that mobile is no longer an option, but a requirement across the board. If companies wish to remain competitive, they [...]

How To Fail at Making New Year’s Resolutions

December 29th, 2015|Holiday Marketing|

New Year, new you. Right? Each New Year brings the excitement of a fresh start. We promise to eat healthier, exercise more, and finally quit smoking. In business, we declare to delegate more, stay on top of financials, and be more strategic in sales, marketing, hiring, and, well, just about everything. If you’re lucky, these [...]

Mobile, Marketing & Business Predictions for 2016

December 14th, 2015|Mobile Marketing|

It’s that time of year again – Experts, marketers, and business owners everywhere are reflecting on the past year and making predictions for the new one ahead. By understanding what made your business most effective in 2015 and knowing which trends to take advantage of in 2016, you’ll start the New Year one step ahead [...]

3 Ways to Revamp Your Mobile Marketing in 2016

December 10th, 2015|Mobile Marketing|

In 2015, the mobile marketing landscape saw several major changes: Google tweaked its algorithm to favor mobile-friendly websites, mobile traffic finally overtook desktop traffic in 10 different countries, social media platforms expanded search capabilities, and app indexing led to an increase in mobile app production. Now more than ever, it is important for businesses to [...]

5 Tips for Managing Your Social Media Over The Holidays

December 7th, 2015|Holiday Marketing|

By now, you understand the importance of social media for your business. It helps you connect with customers, improve customer service, generate sales leads, and so much more. But during the holidays, social media may feel like more of a nuisance than a useful marketing tool. These 5 tips for managing your social media over [...]

To the Small Business Owner: Make Your Employees Take Time Off.

December 3rd, 2015|Small Business Owners|

Nearly three quarters of American workers report feeling stressed at work. Twenty-five percent of these workers are either “very” or “extremely” stressed. All work and no play can lead to health and heart issues, mental decline, increased cortisol production, burnout, and even depression. In fact, if people skip vacations, there's a chance that they may [...]

Starbucks®: A Mobile App Case Study

November 30th, 2015|Mobile Apps|

This holiday season, Starbucks® has been stirring up controversy on social media with its alleged “War on Christmas.” Deemed “Red Cup Gate,” coffee drinkers nationwide became enraged when the corporate giant released its 2015 red holiday cups – this time, without the annual holiday design. Having since inspired #RedCups countdowns and become a recognizable welcome [...]